Juicery Plus

Juicery Plus positions itself as a destination for healthy, plant-based eating in El Paso, operating from its location at 1300 Airway Blvd. It's more than a simple juice bar; it functions as a full-service restaurant with options for breakfast, lunch, and brunch. The establishment caters to a health-conscious clientele, with a menu foundation that is entirely vegan, a significant draw for those following a plant-based lifestyle. However, it maintains a degree of flexibility by offering meat and other non-vegan add-ons, broadening its appeal to a wider audience of diners. This "vegan-first" approach is a defining characteristic of its business model.

Menu: A Deep Dive into Healthy Offerings

The offerings at Juicery Plus are extensive, covering a wide spectrum of health-focused food and drinks. The core of their beverage menu is a vast selection of cold-pressed juices and healthy smoothies. Juices are categorized for clarity, such as the "G" series for greens (like the G1 with kale, spinach, and green apple) and the "R" series for root vegetables (like the R2 with beet and carrot). These pre-bottled juices provide a quick grab-and-go option for customers seeking a nutrient boost. The smoothie list is even more comprehensive, with creative blends like the "Spirulina Mazapan" and "Nutty Coffee," each designed with a mix of fruits, vegetables, nuts, seeds, and optional protein powders to serve as a meal replacement or a powerful snack.

Beyond beverages, the food menu is robust and thoughtfully constructed. According to their website, a key feature is the use of sprouted grains, seeds, and legumes, which are known to be easier to digest and more nutritious. This commitment is evident in their house-made sprouted spelt bread, used for a variety of toasts and sandwiches. Popular items that receive frequent praise include creative toasts like the "Spicy Hemp and Avocado" and heartier meals such as the Truffle Burger, which has been described by patrons as having amazing mushroom flavor. The menu also includes vegan interpretations of Mexican comfort food, like pozole and chilaquiles, which have been well-received. This demonstrates an effort to provide flavorful, satisfying meals that don't compromise on their healthy ethos.

The Customer Experience: Service and Ambiance

Many customers report a positive experience centered around friendly and efficient service. Specific employees, like Yasmine, have been singled out in reviews for their pleasant attitude, which can make even a short wait feel insignificant. The general ambiance is often described as welcoming, with the aroma of fresh ingredients greeting customers upon entry. Practical conveniences such as ample parking, dine-in, takeout, and delivery services add to the accessibility of the establishment. The price point is noted as moderate (level 2), which some customers find fair for the quality and type of ingredients used, although others have found it expensive for takeout, citing a meal with a juice and brownie costing over $30.

A Critical Look: The Hygiene Controversy

Despite the many positive aspects, a significant concern has been raised by at least one long-time customer regarding the establishment's hygiene standards. This particular review is alarming and stands in stark contrast to the brand's image of cleanliness and health. The customer reported a dirty restroom where a cockroach was spotted. More troubling was the subsequent claim that a peek into the kitchen revealed what was described as a very dirty environment, with food-splashed walls and unclean utensils scattered about. This observation led the customer, who had patronized the location for a long time, to cancel their order and leave immediately.

This type of feedback is critically important for any potential diner, but it is especially damaging for a business that promotes a "healthy lifestyle." The core promise of a juice shop or a health food restaurant is that the food is not only nutritious but also prepared in a clean, safe environment. The allegation of a dirty kitchen and the presence of pests directly undermines this promise. While this appears to be an isolated report among many positive reviews, its severity cannot be overlooked. It raises questions about the consistency of operational standards and whether the front-of-house polish extends to the back-of-house operations. For potential customers, this introduces a serious element of risk and consideration that must be weighed against the appealing menu and positive service experiences.

Final Assessment

Juicery Plus presents a compelling option for those seeking a fresh juice, a nutritious meal, or a reliable spot for vegan and vegetarian food in El Paso. Its extensive menu, commitment to quality ingredients like sprouted grains, and largely positive service record are strong points in its favor. The establishment successfully bridges the gap between a niche organic juice bar and a mainstream-accessible restaurant.

However, the serious allegations regarding cleanliness and hygiene are a major detractor. For a brand built on wellness, such a report is a significant red flag. Potential customers are left to decide whether to trust the numerous positive reviews about the food and service or to heed the warning of a deeply negative experience concerning sanitation. Ultimately, Juicery Plus has a strong concept and a loyal following, but it must ensure its operational standards, particularly in hygiene, are impeccable and consistently maintained to fully align with the healthy image it projects.